Hi everyone! This month marks one year in the books for my website. I figured now would be a good time to do a 1 year review and find out how things are going. I’ll start off by giving myself a failing grade on the use of SMART goals. That will have to get corrected this year. Since I’m a numbers guys I’ll start off with the easily quantifiable metrics and move on to the to the more touchy feely aspects of my blog. So without knowing whether I’m doing good or bad here are the numbers through today.
Unique Users: 997
Not a whole lot of pageviews or visitors here, but I think I do have an impact on the ones that are visiting. My goal for next year is to at least maintain this amount.
Posts: 27 (That includes this one)
This works out to just over 2 posts a week. I started out pretty hot on the blog and in the second half of the year faded quite a bit. I don’t foresee myself being able to complete as many posts this coming year. My goal here is to post 15 posts by next year.
Start up costs on a blog are relatively low. This amount even includes a book I gave away to help promote the site. Hosting for the first year worked out to about $1 a month and owning the domain cost me about $1 a month also. Next year costs will rise. I’m anticipating costs to be about $55 for the coming year.
Revenue: More than $35
I was able to turn a profit during the year. The vast majority of my revenue was generated thanks to the the link just off to the right of this text. My link to Amazon continues slowly pulling in revenue. I continue to think blogging is an excellent business opportunity. Success in this category is only to stay profitable.
My LED light bulb post lead to my most sold product. If you still don’t have LED light bulbs now is the second best time to get them. The best time was when the post originally ran.
Most popular posts:
These posts are definitely winners. Interestingly enough my about page is more popular than my number 2 most popular post. I’ll have to spend some more time on it to make it a little nicer. Visitors to my site spend way more time on my about page than any other page as well.
That concludes the numbers part of the show. Now on to the qualitative part of my review.
Did I learn anything?
I started out this blog thinking I would learn more about finance, which is a topic I’m greatly interested in. It turns out I knew a lot of about personal finance and I didn’t really learn much about personal finance through these posts. What I did learn is how to get a website started. I’ve learned how to create content. Practicing my writing skills has probably been the biggest benefit to me through this blog.
Have I achieved my mission of making the world a more efficient place?
This is the purpose of the blog and on a small scale I do think I’ve helped people lead a more efficient life. The jury is still out on whether this is the most effective way to make the world a more efficient place. I do think this method scales much better than the alternatives.
Several blog posts have been topics of discussion with friends and family. My post regarding optimal parking strategies spurred several discussions. My work place even required back in parking several months after I published the post. I doubt my blog had anything to do with it, but it felt like a move in the right direction.
What would you like to see on this blog that would make the world a more efficient place? Let me know in the comments.